The digital age has made things increasingly more difficult for brick and mortar storefronts. The ability to go on the internet and order just about anything and have it delivered to your doorstep is a luxury that many people use. How do you keep your store on track, or ahead of the online competition? A website. This is one tool that gives your brick and mortar store front an advantage in this digital era. Need more convincing? Here are 5 reasons you need a website.

A website is a digital version of your brick and mortar storefront. Your website can serve as a type of online brochure that allows customers to find out your basic information, or your website can be a digital store for your business to sell goods online.

A website lets customers make a personal connection to your business. They can find any information they need about your business, like your contact information, business hours, and what services you offer.

A website is a powerful marketing tool. It helps draw traffic to your store by customers finding you on Google and other search engines. It also allows you to showcase your business in new and different ways than tradtional marketing and social media.

A website elevates the value of your business. It gives your business credibility and authority, and helps your business seem more legitimate and professional.

It can be hard for a small business to compete a billion dollar corporation. A website helps level that playing field. When someone is looking for a local business to work with, your website will help you show up in that search, in turn bringing you business that could be missed.