Customer Relationship Management (CRM) tools allow you to centrally manage all of your business's interactions with both current and potential clients. They can help businesses maintain contact with said clients, manage operations, and boost profitability. Your business has a better chance of expanding faster if you concentrate on the relationships that you have with individuals. CRM tools provide a better approach to control the relationships and interactions with the outside…

Email marketing is a great way to communicate with your audience and generate new leads with minimal effort. One easy way to create consistent email content is to start a drip campaign! If you're new to marketing your business or you've never spent much time on email marketing, the idea of setting up an email campaign can seem daunting. Don't worry though! We'll cover the basics for you here and you'll be planning regular drip campaigns before you know it.

It's springtime! For many of us, that means it's time to do our annual spring cleaning both at home and at the office. While scrubbing the windows and sorting through your extra inventory is important, you might want to add data cleaning to your to do list this year!

As a business owner, you probably have many tools that make your job easier. They may even be essential to get the job done! With digital marketing, it's no different. Marketing your business online can be a daunting task, but with the right tools, you could take the stress out of marketing your business while optimizing your marketing strategies.

In marketing, most of your decisions are going to be based on information you have gathered through different analysis methods. This new age of digital marketing has made it so much easier to gather information about your customers and how they interact with your brand. Tools like HubSpot, Mixpanel, and Google Analytics are all great options for doing so, but keeping up with the latest in these tools is important for gathering accurate data.