Welcome to Our WPN Professionals Blog!

The WPN Professionals Blog is the perfect place to find the latest trends, marketing tips, and strategies to enhance and grow your business. Learn. Inspire. Create. Grow.

Benefits of Attending a Bridal Show Aug 18, 2017 »

Bridal shows and expos are full of opportunities for wedding vendors. If you have never attended a bridal show, you should consider it. The return on your investment is more than worth it. Here are just a few of the benefits of attending a bridal show.


Face to Face Interaction with Brides

Unless they are reaching out to you, most businesses don't get much face-time with brides. With bridal shows, you are guaranteed to see, talk to, and interact with brides. This is great for you because it…

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Tips for Selecting Beautiful Photos Dec 13, 2016 »

This article, titled Spice Up Your Website With Beautiful Pictures, was originally published by our friends at Atwill Media. With such good tips on selecting the right photos for your website, we thought we'd share it!

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The Holidays Are Here! Nov 30, 2016 »


You've heard of spring cleaning, and tidying up for warmer weather, but did you know you should also freshen up for winter as well? You have probably already changed out your seasonal products and displays if you have a storefront. Now is also the time to do some updating online!

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Measuring Return On Investment: The Basics Nov 22, 2016 »


Last week we walked you through the basics of creating a marketing plan. After you create a marketing plan, you have to be able to effectively measure you ROI (return on investment) to decide if the plan is working. Continue reading to learn more about measuring your ROI, and why it's important.

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Marketing Strategy 101 Nov 15, 2016 »

Are you wanting to up your business's marketing strategy, but don't know where to start? It's easy to create a simple markeing strategy when you know the basics. And we mean basics. Start with the 5 W's: Who, What, When, Where, Why, and then you can throw in your How.

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