The WPN Professionals Blog is the perfect place to find the latest trends, marketing tips, and strategies to enhance and grow your business. Learn. Inspire. Create. Grow.
Bridal shows are awesome experiences for members of the wedding industry. There are numerous opportunities, but if this is your first show, you may feel a little overwhelmed. What do I bring? Who do I bring? How do I best showcase my business? Even for seasoned veterans of the bridal show scene, it never hurts to have a few reminders to make sure you have all that you need.Click here to read more.
Bridal shows and expos are full of opportunities for wedding vendors. If you have never attended a bridal show, you should consider it. The return on your investment is more than worth it. Here are just a few of the benefits of attending a bridal show.
Unless they are reaching out to you, most businesses don't get much face-time with brides. With bridal shows, you are guaranteed to see, talk to, and interact with brides. This is great for you because itClick here to read more.
You've heard of spring cleaning, and tidying up for warmer weather, but did you know you should also freshen up for winter as well? You have probably already changed out your seasonal products and displays if you have a storefront. Now is also the time to do some updating online!Click here to read more.
Last week we walked you through the basics of creating a marketing plan. After you create a marketing plan, you have to be able to effectively measure you ROI (return on investment) to decide if the plan is working. Continue reading to learn more about measuring your ROI, and why it's important.Click here to read more.